HP Printing software

My Role

In this project, as a product designer, my focus was on enhancing the user experience in high-performance printing. I worked on optimizing and developing efficient workflows to increase productivity without compromising quality, creating intuitive solutions tailored to users' needs.

The Challenge

Optimize the UI for large format printers

How to improve and continue delivery value though with an excellent user printing experience? For this, we continuously refresh our knowledge of our users needs and pains, hardware, and software updates to uncover ways on how to improve the printing experience.

Implementing new features to improve the printing experience

Any new feature or improvement requires updating our knowledge through field research to understand the context and capture insights into the user’s interaction with UI, pinpointing specific pain points and opportunities for improvement. Then I translate all this data into actionable items which, alongside the engineering feedback will be useful to define the path to follow when defining the design solution.

Discovery

Understanding of the user evolving needs

Observing and interviewing the user directly within their work environments is important because it might bring new insights into the user personas which needs to be updated to ensure they accurately reflect the realities of users’ roles and workflows.

Into the state of the experience

To translate field research into actionable insights, I use methods like empathy maps, service blueprints, and user journey mapping, each of which provides unique perspectives on user interactions and needs.

Defining the objectives

With comprehensive insights from the research, we clearly define the objectives for each feature implementation.

• Simplify the user flows and reduce complex navigation.

• Ensure accessible, clear visuals to ensure readability, supporting users in easily locating and interpreting information.

• Design step-by-step workflows to enable users to complete tasks efficiently, even with limited printer operation expertise.

• Integrate clear, real-time alerts, notifications, and statuses to provide users with immediate, actionable insights to avoid printing delays and errors.

• Build a flexible UI that can adapt to changes in user workflows, ensuring continued efficiency as user needs evolve.

Exploration

Udpating and improving user flow

I analyze and define any new steps in the user flow to improve the interaction with the printer and pinpoint inefficiencies in the workflow. The objective is to identify redundant steps, complex sequences, and areas where users may encounter friction.

Sketching the screens and connections

To visualize the solution, I sketch the screens and define how they connect across the user journey. Using low-fidelity screens and images makes it easy to quickly prototype and refine layouts, focusing on core functionality without being constrained by visual details.

This visualization facilitates rapid feedback and iterations, making it easier to validate the the design.

Creating the layouts using the design system

High-fidelity screens bring the user interface to life by using the design system. These screens reflect the functional requirements and align with the visual and interactive standards of the product family by ensuring the use of cohesive elements such as typography, color schemes, and iconography and usability across the platform.

Prototyping the solution

Transforming static screens into an interactive experience that closely mirrors the intended user journey is essential to continue validating and iterating the design. By using the prototyping tools, I connect and define the interaction between the screens, allowing users to test and navigate through the UI as they would in a real-world scenario.

The objective is to present an intuitive and efficient proposal that aligns with the user’s expectations before moving into the development phase.